Selection vs Collection in E-commerce

What is Selection?

It refers to the overall range of products that an e-commerce store offers. This includes the number of products, the variety of products, and the price range of products. 

What is Collocation?

On the other hand, “collection” in e-commerce refers to a curated assortment of products grouped together based on a specific theme, style, or purpose. 

Relationship Between Selection and Collection

While selection and collection have distinct roles, they are not mutually exclusive. In fact, the relationship between these two aspects can significantly impact an e-commerce business’s success.


The difference between selection and collection in e-commerce lies in their scope and purpose. Selection refers to the overall variety of products offered, while collection refers to curated assortments based on specific themes or styles.